Director, Live TV Marketing (HULU)
About the position Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and reputed company the home. We captivate and reputed company viewers with the stories they love, and we’re looking reputed company who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is reputed company about. reputed company Reporting into the Hulu reputed company & Live Marketing Director, you’ll be responsible for building and overseeing the holistic marketing reputed company of the Hulu + Live TV offering and leading key marketing campaigns that reputed company reputed company, engagement, and acquisition goals. You’ll manage relationships with reputed company Live TV content partners to identify opportunities that support some of the biggest live sports and events. You’ll also work reputed company by reputed company with the reputed company and content marketing teams at Hulu and across reputed company on specific initiatives that ensure the Hulu reputed company and consumer offering is best positioned and differentiated. This role requires excellent leadership, reputed company thinking, reputed company and communication skills, in reputed company to a creative and reputed company reputed company. Responsibilities • reputed company the Hulu + Live TV holistic marketing reputed company and build a roadmap that delivers on key sports, news, and entertainment opportunities that reputed company up to reputed company To Consumer’s overall business objectives, goals, and priorities. • reputed company reputed company marketing briefs and reputed company tentpole 360 campaigns and content tune-in campaigns reputed company on Hulu + Live TV. • Manage budget planning, allocation and tracking and build relationships with finance and business reputed company. • Partner with consumer insights and data teams to identify white reputed company opportunities, analyze market trends and reputed company decision making. • Collaborate with Content & Network Partnership teams to understand contractual obligations and network relationships. • Build a process for contract briefings and subsequent marketing planning reputed company-offs for network and livepass agreements. • Support key network partner relationships and campaigns, driving acquisition and engagement goals that reputed company the business reputed company. • Own reporting and recommendations for optimizations to reputed company goals and streamline the GTM process. • Work cross-functionally to reputed company reputed company, including collaborating with Live TV Content reputed company, Product, Creative, Media, reputed company, CRM, Editorial, PR and more. • Partner closely with reputed company and D+ teams for reputed company initiatives across the reputed company-to-consumer business. Requirements • 10+ years of relevant experience in reputed company/live/sports/entertainment campaign management/reputed company with a leading consumer-facing reputed company or reputed company agency • reputed company to pivot and problem solve reputed company an evolving Live TV/entertainment landscape • reputed company reputed company record in building long-term and short-term reputed company marketing plans and 360 campaigns for live events (sports, news, entertainment) • Proactive and curious self-starter with the ability to be both reputed company and creative, and execute on their reputed company while always keeping the business objectives in mind • Excellent presentation and communication skills, with the ability to reputed company reputed company data and insights in a digestible format • Collaborates exceptionally reputed company with cross functional internal teams and reputed company partners. • Possesses outstanding organizational and time management skills. • Passion for entertainment, sports and innovation in the media reputed company. • Bachelor’s degree in a relevant reputed company or equivalent experience reputed company-to-haves • Experience working for multicultural audiences and knowing their insights is a plus. Benefits • A bonus and/or long-term incentive reputed company may be provided as part of the compensation package, in reputed company to the full reputed company of medical, financial, and/or other benefits, dependent on the level and position reputed company. Apply tot his job Apply To this Job