[Remote] Executive Director, Partner Marketing Strategy – Health100

Note: The job is a remote job and is open to candidates in USA. CVS Health is dedicated to building a world of health around every individual. They are seeking an Executive Director, Partner Growth & Marketing to lead the partner growth engine for Health100, focusing on demand generation and partner adoption within the healthcare ecosystem.

  • Responsibilities
  • Own and lead the end-to-end partner growth strategy and execution, driving demand generation, pipeline development, and partner adoption
  • Define and evolve the Health100 B2B narrative and value proposition across priority partner audiences
  • Develop audience-specific positioning, go-to-market plans, and sales enablement materials for priority partner segments, including employers, health plans and PBMs, pharmacies, pharma and life sciences companies, and digital health partners
  • Build and scale demand generation and pipeline acceleration programs in partnership with Sales and Commercial Teams
  • Own and scale the sales enablement system, including messaging, tools, and materials that support deal progression
  • Build and continuously optimize a scalable partner growth engine using performance data and insights
  • Develop high-quality, executive-ready and sales-facing materials, including presentations and strategic narratives
  • Build and scale the partner marketing function, including team, operating model, and core capabilities
  • Serve as the primary connection point between Product, Marketing, and Commercial teams
  • Define and own success metrics tied to pipeline, deal progression, and partner adoption
  • Operate as a hands-on leader, contributing directly to strategy and content creation
  • Skills
  • 12+ years of experience in B2B, product, or technology marketing, with a focus on enterprise or platform offerings
  • Demonstrated experience building and scaling marketing teams, functions, and go-to-market models
  • Proven ability to develop positioning, drive demand generation, and support sales enablement
  • Strong commercial mindset with experience influencing pipeline and revenue outcomes
  • Exceptional ability to create clear, high-quality presentations and sales materials
  • Experience managing outside agency partners and cross-functional marketing relationships
  • Comfort operating in fast-moving, ambiguous, build-mode environments
  • Proven ability to operate as a player-coach with a hands-on, resourceful approach
  • Bachelor's degree in business, Marketing, or related field, or equivalent (High School Diploma and 4 years of experience) required
  • Experience operating within complex, regulated, or highly matrixed environments, ideally while building or scaling net-new capabilities
  • Benefits
  • Eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above
  • Includes an award target in the company’s equity award program
  • Eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families
  • Benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility
  • Company Overview
  • CVS Health is a health solutions company that provides an integrated healthcare services to its members. It was founded in 1963, and is headquartered in Woonsocket, Rhode Island, USA, with a workforce of 10001+ employees. Its website is
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