Reddit Marketer (Part-time - Freelance)
About the position
Outpost is a fast-growing, tech-enabled marketing agency focused entirely on Reddit. We help brands earn a real, lasting presence in the communities that shape how people discover and choose them. Reddit has become a trusted place where people seek honest opinions before making purchases. Brands often struggle to navigate this space effectively, leading to negative outcomes. Outpost takes a transparent, 'white-hat' approach, representing brands authentically and earning attention by being genuinely useful in relevant conversations. Our work involves joining existing conversations about clients and building a dedicated community space for them through a proprietary platform, with real people handling the writing and judgment.
Responsibilities
- Own a client's presence on Reddit, managing their branded Reddit accounts and subreddit.
- Represent the brand as the voice in relevant communities.
- Understand the client's business, products, and customer language.
- Utilize a platform to identify and engage in relevant conversations.
- Apply Reddit-specific judgment to engage appropriately.
- Make the brand a welcome, trusted member of its communities and build genuine goodwill.
- Engage in community engagement by commenting, posting, and running AMAs on the brand's behalf, including in threads where the brand is compared or discussed negatively.
- Respond to high-priority threads quickly, ideally within the hour and at the latest within 24 hours.
- Help build and run the client's own subreddit, turning existing content into subreddit material, keeping it active and welcoming, and moderating it.
- Act as the company's eyes on the ground, flagging buyer sentiment and actionable insights for monthly client intelligence reports.
Requirements
- Deep Reddit knowledge, understanding its culture, what earns traction, and what gets removed.
- A marketing background (content, social media, SEO, or AEO/GEO).
- Ability to write like a person, not a marketer.
- Comfortable putting your name to a brand publicly.
- Real enthusiasm for the brands you would represent.
Nice-to-haves
- Agency experience is a plus.
Benefits
- Compensation: \$1,000 to \$3,500 per client, per month, based on client activity.
- Fully remote work location.
- Flexible hours, with 1-2 hours of meetings per week.
