Role Description

We have an immediate opening for a Practice Liaison to join our remote team in Charlotte, North Carolina at US Fertility.

Schedule: Monday through Friday, 8:00am to 5:00pm Eastern Time

This role provides the opportunity to grow within a nationally respected organization while remaining closely connected to the patients and teams you support every day.

In this role, the Practice Liaison will:

• Conduct regular visits to OB GYN offices and other referring providers to promote our services, establish partnerships, and strengthen existing relationships.
• Organize and manage educational opportunities (i.e., webinars, seminars) for referring providers and potential patients.
• Use market and competitive intelligence as well as internal data to create and maintain a territory call routing plan to achieve goals; maintain accurate records of visits, interactions, and partnership activities.
• Tailor messaging and strategy based on location service differentiators, knowledge of territory, and evolving market factors.
• Drive annual territory competitive analysis; analyze market trends, competitor activities, and industry developments to inform strategies and identify growth opportunities.
• Work closely with practice physicians to establish individual account strategy and target accounts.
• Maintain up-to-date records and contact information for each provider account in Salesforce.
• Monitor referral volume and tailor strategy and prioritize activity based on data; able to interpret reporting and find data-driven insights to drive actions.
• Leverage industry partners and local employers as applicable to enhance referrals, expand reach, and grow brand awareness.
• Work with the marketing team to design and deliver territory-specific provider collateral tailored to local needs.
• Deliver weekly activity reports and monthly expense reports; manage field territory budget.
• Be prepared to speak to referral results and trending at quarterly director/physician meetings.
• Maintain professional, fertility, and technical knowledge by attending educational workshops, reviewing professional publications, and establishing personal networks.

Qualifications

• BA/BS in Business, Marketing, Healthcare, Liberal Arts and Sciences.
• 2 years experience in medical/service sales preferred.
• Women’s healthcare pharmaceutical sales preferred.
• Must live within geography of responsibility or within reasonable driving distance.
• Time and territory management skills; familiarity with local market and health systems.
• Strong technical skills – Microsoft Excel, Microsoft PowerPoint, Salesforce, Power BI; ability to leverage data to drive field priorities.
• Self-motivated, independent worker.
• Demonstrated success in influence and negotiation skills.
• Excellent oral and written communication skills.
• Strong verbal, interpersonal, and listening skills.

Requirements

• More important than any single credential is the right person. Team members who are most successful at US Fertility embrace our mission, live our values, and remain committed to continuous improvement—for themselves, their colleagues, and the patients we serve.

Benefits

• Medical, dental, and vision insurance.
• 401(k) with company match.
• Tuition assistance and professional development support.
• Performance-based bonus opportunities.
• Generous paid time off, paid holidays, and paid parental leave.
• Life and disability benefits.
• Fertility Discount Program.
• Employee wellness and recognition programs.